Short Term Rental Secrets Podcast

Your Airbnb Listing Is Broken — Here’s How to Fix It Fast | The STR Scale Show with Mike Reilly | Ep 29

Oct 9, 2025
Discover how most Airbnb listings sabotage hosts financially due to common mistakes. Learn to create a standout, profit-ready listing with a step-by-step framework for titles and descriptions. Explore the power of lifestyle photos that drive bookings. Understand the essential metrics to track listing performance and the importance of refreshing your listing regularly. Uncover the four-step optimization roadmap to dominate your market and maximize visibility. Perfect your listing for success!
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INSIGHT

Algorithm Rewards Distinctive Listings

  • Airbnb uses icons and AI to surface distinctive listings that clearly show uniqueness.
  • If your photos and copy don't highlight what makes you unique, the algorithm will rank you lower.
ADVICE

Use The ALE Framework

  • Use the ALE framework: Amenities, Location, Experiences, in every part of your listing.
  • Capture each element in photos, captions, and marketing copy to rank and convert better.
ADVICE

Show Nearby Amenities And Proximity

  • Photograph nearby amenities and proximity to attractions, not just the property interior.
  • Show what guests can do and how close things are to communicate convenience and value.
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