The Importance of Goal Setting

Goal setting is a crucial aspect of leadership. While some people have sophisticated systems and pay for classes to set goals, others may not be as inclined. However, it is universally recognized that goals are important in the pursuit of success. Andy Stanley shares a personal story about his experience with goal setting, highlighting the significance of determining who or what you want to be before determining what you want to do. By focusing on 'being' goals instead of just 'doing' goals, leaders can align their actions with their desired character and values.