Scooter Braun, the influential founder of SB Projects and co-founder of TQ Ventures, shares his journey from college party promoter to media mogul. He candidly discusses his challenges with insecurity, the complexities of success, and the pursuit of true happiness beyond wealth. Scooter reflects on pivotal moments in his career, including a transformative deal with HYBE and lessons learned from past mistakes. He emphasizes the importance of vulnerability, genuine connections, and personal growth, particularly through fatherhood and navigating public scrutiny.
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insights INSIGHT
Happiness vs. Success
Happiness and success are not aligned, even if you achieve financial goals.
True happiness comes from self-work and being okay with your imperfections.
question_answer ANECDOTE
Early Financial Success
Scooter wanted to make a certain amount of money by 50 and surpassed it at 27.
He realized that achieving the number didn't bring the expected peace or happiness.
insights INSIGHT
The Mask of Success
People build a "mask" of success to avoid confronting their insecurities.
True happiness comes from accepting oneself, flaws and all.
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In 'The Surrender Experiment', Michael A. Singer shares his extraordinary story of how, after a deep spiritual awakening, he decided to relinquish his personal fears and desires and simply let life unfold before him. This decision led him to remarkable success, sustained him through crises, and allowed him to cultivate profound inner peace. The book chronicles his life from a young spiritual seeker living in the woods to becoming the CEO of a billion-dollar medical software company, and through a significant legal ordeal. Singer demonstrates how surrendering to life's flow can lead to a peaceful and harmonious life, challenging readers to trust in life’s perfection and let go of the need to control everything.
Many Lives, Many Masters
The True Story of a Prominent Psychiatrist, His Young Patient, and the Past-Life Therapy That Changed Both Their Lives
Brian L. Weiss, MD
In 'Many Lives, Many Masters', Dr. Brian Weiss recounts his astonishing experiences with a patient named Catherine, who, under hypnosis, recalled past-life traumas that were the root causes of her current anxieties and phobias. Initially skeptical, Weiss was convinced by the accuracy and depth of Catherine's recollections, which also included messages from the 'space between lives' that revealed personal details about his own family and deceased son. The book explores the effectiveness of past-life therapy, blending scientific objectivity with spiritual insights, and delves into broader themes of karma, soul connections, and the evolution of souls across lifetimes.
From college party promoter to managing global stars to CEO and investor. Scott “Scooter” Braun is one of the most powerful people in media and one of the most multi-faceted entrepreneurs we have ever met. As the founder of media company SB Projects and the co-founder of TQ Ventures, he has backed prominent companies such as Pinterest, Spotify and Uber and managed some of the world’s biggest names in music including Justin Bieber, Ariana Grande, and Demi Lovato. Braun’s other accolades include founding Ithaca Ventures (acquired by HYBE for $1BN+) in 2021, and philanthropic efforts such as being a Make-A-Wish board member, raising $55M+ for Hurricane Harvey and Irma relief and continuing to instill the value of social good wherever possible.
In Today’s Episode with Scooter Braun We Discuss:
1. From College Party Promoter to Managing The World's Biggest Superstars:
What was the single most catalytic moment of Scooter’s career?
What was Scooter's most painful professional mistake, and what did he learn from it?
What was the decision-making behind Scooter's HYBE deal?
What is the biggest challenge in scaling the trajectories of the people Scooter works with?
If Scooter could change one thing about the music industry, what would it be?
2. College Party Promoter Turned Venture Investor:
How did Scooter originally get into investing?
How did Scooter’s party promoting business almost lead to an early investment in Facebook?
Do people approach Scooter differently as an investor because of his success in the music industry?
Why is vulnerability helpful for investing?
3. Scooter's Lessons on Success (And How to Deal With It):
Why does Scooter believe happiness and success are not aligned?
How does Scooter approach deal-making?
Is work-life balance bullshit? Does Scooter think you have to break your back to become as successful as Jeff Bezos?
Is Scooter scared of mediocrity?
Why does Scooter think all entrepreneurs are bad at having faith?
4. The Secrets to Being a Better Parent, Child, and Partner:
How does Scooter approach trust?
How did having kids impact Scooter's mindset?
Why was divorce the biggest catalyst in Scooter's entire life?
Does Scooter worry that money will negatively influence how his children are brought up?
What is the most important thing a child can hear from a parent?
5. Finding the "Scott" Buried Inside "Scooter":
It's easy to become the brand you create. How does Scooter prevent losing himself when that happens?
What does Scooter need to unlearn in the future?
What has Scooter changed his mind on in the past 12 months?
How does Scooter approach his relationship to regret?
What single lesson you most would Scooter most want a young person listening to this conversation to take away?
The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch 
