Practical Prospecting
38. How to Lead An SDR Team
Aug 22, 2023
Learn how to lead a successful SDR team with tips on keeping reps motivated, structuring morning meetings, and the daily life of an SDR leader. Discover strategies for motivating and leading your team such as leading by example, objection roleplays, and inviting guest speakers. Develop the mindset and motivation of SDRs by exploring challenges, reframing failures, and being responsive and supportive as a leader.
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Quick takeaways
- Motivating SDRs requires clear paths for professional growth tied to company objectives, as well as leaders engaging in day-to-day tasks.
- Creating a supportive environment that reframes setbacks as opportunities for growth and actively learning from rejection fosters motivation in the SDR team.
Deep dives
Motivation and clear paths for SDRs
One of the key aspects of leading an SDR team is prioritizing motivation. It is important to keep SDRs motivated by letting them know what the next step is and offering a clear path for their professional growth. This can be achieved by tying their goals and promotions to the company's objectives. Additionally, leaders can motivate their teams by engaging with them in day-to-day tasks, such as making calls together or demonstrating their own involvement in the team's work. Different creative approaches, like morning meetings and inviting guest speakers, can also contribute to building motivation within the SDR team.
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