
How To Win An Election How To Get Some Swagger (Like Donald Trump)
Jan 8, 2026
Former Labour strategist Peter Hyman joins the discussion with insights into political swagger, reflecting on how Keir Starmer can boost government confidence like Donald Trump. The panel debates the impact of Nigel Farage's call for increased PMQs and the historical context behind its decline. Hyman emphasizes the need for a clear mission and decisive policy delivery, cautioning against chaotic leadership while discussing the strategic implications of Starmer's focus on Reform UK. Can Labour overcome its anxiety and reclaim its direction? Tune in for a lively political analysis!
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Preparation Revealed A Fatal Weakness
- Daniel Finkelstein recounts preparing William Hague and spotting an unanswerable question about the Hinduja affair.
- That led to consequences including Peter Mandelson leaving government due to inadequate answers.
Progress Versus Process
- Donald Trump prioritises visible progress even when processes are messy or ill thought-through.
- Danny Finkelstein warns democracies need both progress and process or risk long-term damage.
Build Confidence With Tangible Wins
- Build confidence by choosing tangible milestones and delivering them to breed success.
- Start by defining the big question the government answers and align milestones to it.

