The CTV Podcast  cover image

The CTV Podcast

Why are agencies still asking for a managed service in CTV? DJ Agahi from Sabio explains.

Oct 8, 2024
39:19

In episode 10 of The CTV Podcast, I am joined by DJ Agahi, Managing Director, EMEA at Sabio Holdings Inc.


We cover a lot of ground including:


  • How independent ad agencies are now planning & buying CTV ads.
  • Why many are still asking for a managed service.
  • The future of CTV audience curation.
  • The convergence of retail media & CTV.
  • The rise of FAST & AVOD in Europe.
  • Why more DR ad budgets will flow into CTV.
  • And much more...


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