TED Talks Daily The secret to telling a great story — in less than 60 seconds | Jenny Hoyos
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Jan 30, 2025 Discover the art of concise storytelling with Jenny Hoyos, who reveals how to craft engaging tales in just 60 seconds. Learn her viral storytelling framework, which emphasizes captivating questions and tension to hold your audience's attention. By simplifying complex narratives, she makes effective communication a breeze. The podcast also features intriguing comparisons, like storytelling and cooking a perfect burger, highlighting the importance of brevity and impact in every conversation.
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Jenny's Quirky Content
- Jenny Hoyos built a career answering quirky questions on social media.
- Examples include the cost of ice cream, cheapest airport items, and drive-thru speed.
Short Storytelling
- Tell stories in under 60 seconds to improve all conversations.
- This applies to interactions with family, friends, and even your boss.
Hooking the Audience
- Start stories with a shocking question to immediately grab the audience's attention.
- This makes people curious and keeps them engaged until the end.