LITerally The Realities (and Rewards) of Running a Bigger Business (Session 10 with Molly)
Dec 24, 2025
Discover the grounded realities of scaling a business beyond its initial growth. Learn why tried-and-true strategies often outperform flashy new ideas, especially during trust recessions. Explore the dynamics of managing people and the importance of true leadership. Uncover how to effectively communicate value and catch your audience up on your offerings. Plus, hear about the impact of generosity in business and how it fosters a sense of abundance instead of scarcity.
AI Snips
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Episode notes
Prioritize Leadership Before You Hire
- Build leadership skills early so you can manage people as your business grows.
- Expand mindset, delegation, and people skills before team complexity forces reactive learning.
Leadership Lessons From An OBM Shift
- Lacey shared how she had an OBM for eight years and later replaced them after team issues.
- The transition taught her she's capable of leadership and delegating to make roles work.
Work What Already Converts
- Use past marketing that already converted instead of inventing something new every launch.
- Recycle proven content, shorten timelines, and tweak for efficiency to scale revenue over expenses.