The Scott Scheper Podcast
Be a Turtle
Nov 29, 2023
The podcast emphasizes the importance of doing things deliberately and taking the slow route. It critiques low-quality products and promotes investing in high-quality ones. The power of being patient and focused on one thing is discussed, encouraging listeners to commit and create long-term value.
10:55
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Quick takeaways
- Creating deliberate, high-quality products can provide transformational value to the audience.
- Embracing the 'turtle' route and committing to a project for an extended period of time can attract customers over the long term.
Deep dives
The Importance of Deliberate and High-Quality Products
In this podcast episode, the host discusses the importance of creating deliberate, high-quality products compared to constantly launching half-assed products like many online marketing gurus. He emphasizes how he has spent significant time and effort crafting his products, such as his Antoinette Zetlkosten book and the Right to Freedom Incubator. By focusing on one thing and investing in the product's quality, he believes he can provide transformational value to his audience.
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