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The podcast explores sportswashing and how countries use sporting events to improve their image, with examples from the Olympics and a Saudi-backed golf league. It also discusses the financial landscape of professional golf, controversies surrounding top golfers, and the clash between competing golf leagues.
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Quick takeaways
- Sports washing utilizes sporting events to divert attention from a country's negative history and manipulate global perceptions.
- Sport holds significant soft power, influencing public opinion and shaping global perceptions through initiatives like 'gastro diplomacy' and controversial funding sources.
Deep dives
Sports Washing: Using Sporting Events to Mask Controversy
Sports washing involves using sporting events to distract from a country's negative past. It's similar to reputation laundering, as seen in historical figures like Andrew Carnegie and Leland Stanford. Countries like Russia, China, and the Middle East engage in sports washing through events like the World Cup and Olympics. The term originates from the concept of providing 'bread and circuses' to distract the populace.
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highlights
Listen to the best highlights from the podcasts you love and dive into the full episode