What if the words you speak are the very thing sabotaging your success?

In this episode, Ethan and Justin dig into a subtle phrase that shows up in stuck businesses and stuck people. It sounds reasonable on the surface. But when you look closer, it's a mindset killer. A progress killer. And yes, a business killer.

You’ll hear real stories of entrepreneurs giving excuses that feel logical—but are actually keeping them small. And you’ll hear what happens when someone flips that phrase and makes a simple shift that leads to big momentum. Justin also introduces the “Shift Map,” a practical tool to help you close the gap between who you are and who you want to become.

What you will learn in this episode:

How to reframe limiting language that keeps you stuck
How to move from excuses to action, even with real constraints
How to leverage contrast and clarity to build momentum
How to use solution-oriented language that invites progress
How to model success instead of trying to reinvent the wheel

Questions answered:

What’s the hidden cost of one common phrase we all say?
How do you tell the difference between a reason and an excuse?
What can you do when something truly feels impossible?
How do the most successful people think differently about challenges?

Listen now and make your next move the right one.

Available on Apple Podcasts, Spotify, YouTube, or wherever you get your podcasts. If you got value from this conversation, share it with someone who needs to hear it. Be sure to subscribe and leave us a review. It helps more people discover the show.

Delete These 5 Words From Your Vocabulary | Ep. 110