

King Moves: AI, Entrepreneur Success Lessons, Business Growth Tips, Personal Development & Insights for Ambitious Leaders
Ethan King, Justin King
In chess, one small move could change everything—and the same is true in business and life. In King Moves, co-hosts Ethan King (Atlanta, USA) and Justin King (Cape Town, South Africa)—not related, but equally obsessed with success—unpack the mindset shifts and strategic actions that lead to real, lasting breakthroughs.Ethan King is a serial entrepreneur, TEDx speaker, and bestselling author of ”Wealth Beyond Money,” known for scaling multi-million-dollar brands and helping high achievers unlock financial and personal freedom. His latest book ”ChatGPT To Double Your Business In 90 Days” has sold thousands of copies, and is the how-to manual for your business to go from average to awesome with AI and automation. Justin King is a business growth strategist, speaker, and entrepreneur who has helped companies across multiple industries expand their impact and revenue. Together, they bring cross-continental insights to help you win in AI, leadership, business growth, and personal development—without the fluff.Why Listen to King Moves (formerly the Kingspiration podcast):🚀 Artificial Intelligence & Innovation – How to use AI and cutting-edge tech to scale your business and leadership without losing authenticity💡 Entrepreneurial Insights – Hard-earned lessons from real entrepreneurs who’ve built and scaled businesses📈 Business Growth Tactics – Proven strategies for leadership, team building, and revenue acceleration🔥 Mindset Shifts – The small moves that create unstoppable momentum and lasting successNew Episodes Weekly:Hit subscribe and join a global community of ambitious founders and business leaders who are making bold moves and winning—one step at a time.🎧 Listen now and take your next small move toward massive success!
Episodes
Mentioned books

Nov 18, 2025 • 14min
The Biggest Lie You’re Telling Yourself About AI | Ep. 106
What if the problem isn’t AI... it’s your refusal to evolve?
In this episode, Ethan unpacks a raw conversation he had after delivering a keynote for a room full of coffee, tea, and water industry leaders. These are real businesses still bleeding from the shift to remote work. Now AI’s cutting deeper. One man pulled Ethan aside and said what many are thinking: “AI is killing my business.”
That one comment sparked a deeper conversation about blame, reinvention, and why clinging to the old way might be the most dangerous move of all.
You don’t need to pivot 180 degrees. Sometimes the shift is just a few degrees to the right. But you do need to shift. The future won’t wait for you to catch up.
What you will learn in this episode:
How to turn AI from a threat into a tool
How to spot when your business model is past its prime
How to pivot using "atomic adjacencies"
How to compete when cheaper options flood your market
How to mentally prepare for reinvention without losing yourself
Questions answered:
Is AI really the reason your business is struggling?
What’s the difference between a pivot and a realignment?
How do you know when it’s time to reinvent?
What if the office never comes back—then what?
Can you still grow in an industry that's shrinking?
Listen to the full episode now and decide: Are you going to wait for change, or are you going to move first?
Available on Apple Podcasts, Spotify, YouTube, or wherever you get your podcasts.

Nov 11, 2025 • 14min
How To Navigate The Seasons of Business and Life | Ep. 105
What season is your business actually in—and are you using the wrong playbook for it?
In this conversation, Ethan and Justin break down why so many entrepreneurs hit burnout, stall out, or spiral into frustration. It’s not that you’re off track. It’s that you’re operating with summer expectations in a winter season.
This episode may seem like a casual chat about cold runs and warm weather, but it is really a deep business metaphor about seasons. You’ll get mindset shifts, productivity hacks, and practical advice for staying focused when things slow down.
Whether you’re planting, pruning, or preparing to harvest, knowing your season is everything.
What you will learn in this episode
How to identify what season your business is really in
How to stay consistent when motivation fades
How to build new systems during a downturn
How to use automation to prepare for future growth
How to stop doing repetitive tasks and start scaling
Questions answered
Why do your habits and performance change with the seasons
What should you be doing during a slow season in business
How do you know when it’s time to plant or harvest
What’s the best way to prepare your business for future growth
How can automation help you stay productive all year
Make your move.
Listen to this episode of King Moves to recalibrate, realign, and build momentum.
Subscribe and leave a review on Apple Podcasts, Spotify, YouTube, or wherever you get your podcasts.

Nov 4, 2025 • 19min
Are You Really Prepared? Or Are You Just Winging It? | Ep. 104
What separates pros from amateurs?
It’s not experience. It’s not talent.
It’s how you prepare when the stakes are high and the room goes dark, literally.
In this episode, Ethan and Justin dismantle the illusion of being “ready” and expose how most people are just hoping things go smoothly.
From sixth-grade science raps to international keynote talks, they unpack the difference between rehearsing your part and actually being prepared for when things fall apart.
You’ll learn why real professionals assume failure is coming, and how that mindset shift changes everything.
Whether you’re speaking onstage, leading a team, or showing up for a one-on-one, if you don’t have a plan B, you’re not prepared. You’re just gambling.
What you will learn in this episode
How to shift from reactive to resilient by preparing for failure
How to avoid the trap of over-preparing and wasting time
How to build simple redundancies that keep your execution tight
How to recognize the illusion of feeling ready
How to balance experience with preparation to stay sharp under pressure
Questions answered
What does real preparation look like beyond rehearsing your part?
How much prep is too much?
What separates true professionals from everyone else?
How do you prepare for things you can’t control?
What’s the mindset that keeps you executing even in chaos?
Listen now and learn the King Moves that’ll make sure you never get caught slipping again, no matter what goes wrong.
Available on Apple Podcasts, Spotify, YouTube, or wherever you get your podcasts.
Subscribe, leave a review, and share this with someone who still thinks they’re ready.

Oct 28, 2025 • 13min
AI Browser Battles & Video Wars: The Tools You Should Be Using Now | Ep. 103
Explore the future of work with AI-driven tools! Discover how to delegate tasks to AI agents in your browser and automate repetitive work using ChatGPT Atlas and Perplexity's Comet. Learn how Sora 2 enables the creation of compelling AI-generated video content. Ethan emphasizes the importance of leading a team of digital employees without coding. Plus, get tips on identifying your business's 'enemy' and turning AI video into impactful marketing. It's time to embrace the rise of robot assistants!

Oct 21, 2025 • 28min
Why You Resist Change, Even When It Helps You | Ep. 102
What if your team isn’t resisting change, but resisting being changed?
In this episode, Ethan and Justin explore why people push back on innovation, even when it clearly improves their work. From AI workshops to leadership missteps, they share firsthand stories and powerful frameworks that challenge how you think about transformation.
They introduce a surprising change management matrix that reveals the difference between directing and shaping outcomes, and why the method matters more than the message.
If you're frustrated by resistance in your business, this episode offers a new lens and a better path forward.
What you will learn in this episode:
How to introduce AI or automation without triggering fear in your team
How to spark a mindset shift using small wins
How to use the six images of change to guide transformation
How to avoid the number one leadership mistake during change
How to support your team through the emotional change curve
Questions answered:
Why do people really resist change, even when it's good for them?
What’s the difference between controlling and shaping outcomes?
How can leaders encourage teams to embrace new tools like AI?
What can you do when a change plan starts going off the rails?
How can you lead without draining your team's willpower?
Listen to the full episode on Apple Podcasts, Spotify, YouTube, or wherever you get your podcasts.
If you found value in this conversation, share it with someone navigating change and leave a review to help others discover King Moves.

Oct 13, 2025 • 16min
Stop the Slop: How to Use AI Authentically (Without Sounding Like Everyone Else) | Ep. 101
Are you adding value, or just adding noise?
In this episode, Ethan and Justin confront the AI-content crisis unfolding on LinkedIn.
Why does it all sound the same? Why are smart ideas being ignored just because the wrapper screams ChatGPT? And more importantly, how do you avoid becoming part of the problem?
They dig into how to use AI as a tool without letting it dilute your voice.
From real-life experiments to Ethan's custom GPT agent, this episode explores how to stay original in a world where everyone is outsourcing their thinking.
If you care about standing out, this conversation will challenge how you show up online.
What you will learn in this episode:
How to use AI as a thought partner, not a copy-paste machine
How to prompt ChatGPT so your posts sound human
How to avoid the generic structure that makes content forgettable
How to blend personal insight with AI speed
How to train AI to match your voice and tone
Questions answered:
Is using AI for writing cheating, or just smart leverage?
Why does so much content online feel stale and predictable?
What separates real creators from prompt-repeaters?
Can AI posts actually feel personal and human?
What happens when you post something old and unfiltered versus AI-refined?
Listen now on Apple Podcasts, Spotify, YouTube or wherever you get your podcasts.
If this episode sparked something for you, share it with someone who's tired of the copy-paste crowd. And subscribe so you don't miss next week's King Move.

Oct 7, 2025 • 20min
Episode 100! 🤯 Are You One Streak Away From A Breakthrough?
Explore how consistent action, or streaks, can lead to profound personal breakthroughs. Discover the importance of accountability in forming lasting habits and the ways streaks shape identity. The hosts share their own experiences, from marathon running to daily learning, revealing both positive and negative streaks. Learn how to gamify your goals and regain momentum after setbacks. This inspiring discussion challenges you to identify the patterns in your life and encourages you to start a new streak today!

Sep 30, 2025 • 12min
How to Perform at Your Best, Even When You Feel Your Worst | Ep. 099
What do you do when your body says no, but your life demands a yes?
In this raw and relatable episode, Ethan and Justin hit record right after admitting the same thing—they’re exhausted.
But instead of hitting pause, they share how they keep showing up with energy, presence, and purpose even when their tank is empty.
This isn’t a celebration of burnout. It’s a real conversation about energy management, discipline, and the mindset shift that separates high performers from everyone else.
Whether you’re leading a business, a family, or just trying to get through your own to-do list, this episode offers the tools to help you push through when it counts and recover when it matters most.
What You Will Learn in This Episode
How to perform at your best when you feel physically and mentally drained
How to trigger energy through movement even on little sleep
How to use routine as an anchor when you're running on fumes
How to draw energy from purpose and people, not just caffeine
How to manage your energy so burnout doesn't become the baseline
Questions Answered
How do top performers stay consistent when they’re completely drained?
Can exercise actually give you more energy when you're wiped out?
When does tired mean "push" and when does it mean "pause"?
What routines help reset energy and performance fast?
Is operating tired sustainable or is it setting you up to crash?
If you’ve ever had to lead when you felt like collapsing, this one’s for you.
Listen now, subscribe, and leave a review. New episodes weekly.
Available on Apple Podcasts, Spotify, YouTube, or wherever you get your podcasts.

Sep 23, 2025 • 15min
Google's New Secret Project Could Reshape Reality Itself | Ep. 098
What if you could design the Matrix with just a prompt?
What if we could experience detailed, realistic worlds that mimic reality—and we could all create these worlds by just typing a few words?
In this episode, Ethan and Justin react to Google's Genie 3 project, a revolutionary AI that builds infinite, photorealistic virtual worlds in real time. It remembers your actions. It expands as you move. And it's not sci-fi—it's already here.
This isn’t about gaming. It’s about what happens when everyone can build a custom reality that feels better than the real one. The conversation starts with tech, but quickly spirals into mindset, manifestation, business, and the question no one wants to ask: if you could live in a world you control, would you ever leave?
What you will learn in this episode:
How to use AI-generated worlds to boost real-world performance
How to mentally rehearse hard conversations before they happen
How to emotionally embody your goals using digital simulation
How to prepare your business for tech that feels like science fiction
How to stay grounded when the line between real and fake blurs
Questions answered:
Are we already inside a simulation?
Can you build a better life in a fake world than in the real one?
Will entire communities reject tech like Genie 3 on principle?
How will this impact how we train, work, and connect with others?
What does this mean for your future as a creator, coach, or entrepreneur?
Listen now before this future becomes your new reality.
Subscribe, share, and leave a review to support the show. Available on Apple Podcasts, Spotify, YouTube, or wherever you get your podcasts.

Sep 16, 2025 • 10min
How to Stack Small Wins That Lead to Big Success | Ep. 097
Why do so many people achieve big things but still feel like imposters?
In this episode, Ethan and Justin break down why small, personal wins often matter more than flashy achievements.
Forget the Instagram version of success. This is about redefining what it means to win on your own terms.
Justin opens up about pride, performance, and the mental blocks that hold people back, while Ethan challenges him to sharpen his definition of a breakthrough. Together, they uncover the formula for stacking evidence, raising personal standards, and building the kind of momentum that turns one private victory into a lifetime of bold moves.
What you will learn in this episode
How to engineer your first personal breakthrough
How to set standards that drive growth without burning out
How to stack small wins into unstoppable momentum
How to break free from imposter syndrome through action
How to feel genuine pride in your achievements
Questions answered
Why do so many people feel “unsuccessful” despite achievements?
What is the real definition of a personal breakthrough?
How can raising standards unlock performance?
Why does evidence matter more than motivation?
How do small wins fuel lasting success?
Listen now to discover how to redefine success and stack wins that build unstoppable momentum. Subscribe and leave a review if this episode moves you.
King Moves is available on Apple Podcasts, Spotify, YouTube, or wherever you get your podcasts.


