6 Figure Creative #380: What I Use Instead of Proposals (And Why It Works Better)
16 snips
Sep 16, 2025 Traditional proposals are outdated and often lead to ghosting. Discover a more effective, four-step 'anti-proposal sales process' that boosts client engagement. Learn why selling solutions, not logistics, is key to closing deals. Hear actionable tips to overcome client objections and ensure follow-ups. Plus, find out how to turn your proposals into a paid strategy, minimizing risk while securing micro commitments. This approach streamlines the sales process and helps you land more clients.
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Proposals Often Hurt, Not Help
- Traditional proposals rarely help close more clients and often hurt conversion rates.
- Proposals create a false sense of professionalism while hiding poor sales process issues.
Lost Revenue From Bad Proposal Habits
- Brian Hood recounts years of sending proposals and losing hundreds of thousands of dollars.
- He uses that experience to motivate switching to a better sales process.
Pre-Qualify Leads With A Questionnaire
- Pre-qualify every lead with a pre-call questionnaire before booking a discovery call.
- Use the form to filter out bad fits and save time on calls.
