"While we prepare for Season 14 of the podcast, Tim will be giving weekly rapid reactions to audio articles from The Fire Time Magazine. In this week's episode, Tim reacts to an article by Ryan Przybylski titled, "Take a Walk in Customers' Shoes" (released in the October 2024 issue of The Fire Time Magazine).

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"Take a Walk in Customers' Shoes" by Ryan Przybylski (FTM Rapid Reaction)