Post More Online or Lose to Your Competition

In this episode, we talk about why building a personal and business brand is essential for real estate success in 2025. I'll break down how posting content online can remove friction in key areas like hiring, raising capital, finding deals, and forming partnerships.

I'll take you back to when I had just 200 followers and how a strategic partnership helped me build a recognized brand in the real estate space. We'll also talk about overcoming imposter syndrome, the importance of consistency, and how to create content that connects with your audience.

Whether you're just starting or have been in the industry for years, these insights will help you stand out in a crowded market. Learn how to go from feeling awkward on camera to becoming a trusted voice in your industry.

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Connect with Cole Ruud-Johnson
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