How to Speak the Language of Business with Mary McBride

In this episode of The Artist Business Plan we sit down with Mary McBride, a professor and expert in business strategy for artists. She gives an informative masterclass on how you perspective artrepreneurs can use the language of business to find success and financial independence. She gives the run down on traits that make a successful art entrepreneur and the mindset of success. Define your work, set your intentions, and define your value.

"Be a valorous internal explorer so that you're always looking at the territory of you, and the other person does not get to be your primary mirror."- Mary McBride

Guest: Professor Mary McBride is Chair of the Arts and Cultural Management and Design Management graduate programs in Pratt's School of Art. She is also Executive Editor of Catalyst and author of behavioral simulations, case studies and articles. She received her MA and PhD from NYU. Dr. McBride is a well-known executive coach, Mary coaches and consults on innovation and leadership with major organizations worldwide.

For more about Mary, her upcoming work and the Creative Enterprise programs just email her at mmcb1033@pratt.edu

https://www.catalystreview.net/

For more information on applying to The Superfair as well as recordings of this and all of our past podcasts, just visit www.thesuperfair.com

IG: @thesuperfair, @theartistbusinessplan

IG: @pratt_dm_acm

Hosted and Executive Produced by James Miille and Alexander Mitow

Executive Producer/Producer : Kelsey Susino

Written by: Kelsey Susino, Alexander Mitow, and James Miille

Audio Edited by: Federico Soler Fernandez