This Horse Training School Built a Massive Social Media Following - Now It's For Sale?!
Sep 16, 2025
The hosts explore a profitable equestrian training school in Idaho, emphasizing its robust financial success and unique model. They dive into innovative strategies that leverage local horse owners' animals, enhancing both sustainability and profitability. Concerns about the school's future are raised, particularly regarding its dependence on a famous founder. The discussion also covers enrollment challenges, social media marketing advantages, and the intriguing prospect of expanding operations internationally. Tune in for insights on merging passion with business savvy in the equine industry!
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insights INSIGHT
Specialized Farrier School With Strong Demand
The school is a specialized equestrian training business (farrier school) with courses from 3 to 36 weeks and year-round operation.
High demand and backlog of tuition deposits create strong top-of-funnel economics supported by social media reach.
insights INSIGHT
No Herd Ownership Improves Margins
The school does not own a herd and borrows local horses for student training, which improves margins.
Avoiding horse ownership drastically reduces costs like veterinary bills and housing.
insights INSIGHT
Real Estate Lowers Business Multiple
If the $2.2M real estate valuation is true, the business price-net-of-real-estate is about 2.5x seller cash flow.
That valuation frames this deal as buying a lifestyle asset plus a profitable business.
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In this episode, the hosts dive into a highly profitable farrier school in Idaho with strong margins, lifestyle perks, and a YouTube-famous founder—but its future hinges on whether the influencer behind it stays involved.
Business Listing – https://www.bizbuysell.com/business-opportunity/equestrian-industry-school/2397257/
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This week’s deal is a unique one: a farrier school located on a scenic 25-acre horse property in Idaho, listed for $3.5M including $2.2M worth of real estate. With annual revenue of $1.1M and seller cash flow around $477K, this school trains students in the highly specialized trade of hoof care and horse shoeing—critical, recurring services in the equestrian world.
Key Highlights: - Asking Price: $3.5M (includes $2.2M real estate, $250K FF&E, $49K inventory) - Location: Rural Idaho, on a 25-acre fully equipped horse facility - Revenue: $1.1M | Cash Flow: ~$477K - Business Model: Farrier training school + influencer-driven top-of-funnel - Risk Factor: Brand heavily tied to YouTube-famous founder still active in Mexico
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