Streamlined Solopreneur: Tips to Help Business Owners Grow Without Burnout REAIR: Building a Cohort-Based Course with Jennifer Bourn
Nov 14, 2022
01:00:45
With the Podcast Liftoff Playbook out, and Jennifer Bourn’s Profitable Project Plan is open for enrollment right now, I thought it would be a great time to re-air her interview where she talks about running a cohort-based course, and how she built the PPP. I listened to it again as I was looking for inspiration and best practices to realize the Playbook fully. And let me tell you, this episode really holds up! For members, I talk about how my webinar → paid members sales to funnel went.
Top Takeaways:
- Online courses are NOT passive income. If you want your course to be successful, you need to evolve it.
- Offering a PRO version was a big mistake for Jen because people bought the non-Pro version and tried to get the Pro benefits. The lesson has one offer OR makes the Pro benefits totally different.
- Running live workshop events are a great way to add accountability and more value to your self-paced courses. You're ensuring your students take action now, instead of procrastinating.
Show Notes:
- Jennifer Bourn
- Jennifer on Twitter
- Profitable Project Plan
- Content Camp
- Jennifer Bourn and Profitable Project Plan
- Company of One
- Introduction to the Block Editor
- 2021: The Year of Opportunity
- Join the Creator Crew
Sponsored by: Nexcess | Ahrefs | LearnDash
★ Support this podcast ★