The Matt Gray Show

i rebuilt his business to make $100K a month in 30 minutes I EP 70

20 snips
May 7, 2025
In a candid coaching session, a founder learns how to scale his business to $100K a month while maintaining personal peace. The discussion reveals the importance of aligning business goals with personal values and avoiding burnout. Energy management is highlighted as crucial for long-term success, and practical tools like the 'content GPS' system are introduced. Authenticity over perfection takes center stage, emphasizing relatability in entrepreneurship. Finally, a balance between structured systems and creativity is showcased as the pathway to predictability and growth.
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ANECDOTE

Founder Battles With Growth and Clarity

  • Lincoln shares his struggle of building a business that supports growth without sacrificing happiness.
  • He finds himself lacking reassurance about the business side and seeks clarity.
INSIGHT

Align Business Goals With Values

  • Founders must deeply reflect whether their goals genuinely align with their personal values.
  • Building a business that serves you sustainably beats chasing arbitrary milestones.
ADVICE

Use Simple Math for Goals

  • Calculate the number of customers needed to reach revenue targets using simple math.
  • This clarity helps avoid overwhelm and defines achievable goals.
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