The Informed Life Audrey Crane on Design in Organizations
Jun 7, 2020
Audrey Crane, a partner at DesignMap and author of 'What CEOs Need to Know About Design,' delves into the vital role of design in today’s organizations. She discusses the shift from individual expression to user-centered problem-solving in design. Audrey highlights the necessity for better communication between designers and CEOs, while also exploring the intimacy required in research discussions. She emphasizes balancing internal and external resources in design teams, especially post-pandemic, to drive innovation and address organizational challenges.
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