The Fitness Business Podcast with Erin Dimond and Jordan Dugger 145. Why Your Marketing Knowledge NEEDS to Exceed Your Training Knowledge for Long Term Success | with Kayla Diamond
You can be the best programmer, the most knowledgeable with nutrition protocols, and be an anatomy and physiology wiz. If you don't understand your target audience's pain points and what they struggle with and communicate effectively why you are their solution, you can sound as smart as anyone out there and still get crickets. Today, Kayla Diamond, CEO of Evolve Health and Performance and past IFCA student, is here to discuss her initial struggles with this very topic and more.
Time Stamps:
(1:37) Overcoming Initial Resistance
(4:00) The Early Journey
(10:33) Relationship
(12:50) Treating Marketing Equally with Training Knowledge and Expertise
(16:54) Coaching is an Art
(22:35) Niching Down
(28:32) Building a Team
(33:40) Injuries
(41:50) Power of Visualization
(45:00) Investing in Yourself
(48:48) Where to Find Kayla
-------------
Follow Evolve_HP on Instagram!
________________________________________
Learn More About Impact Fitness Coaching Academy….
How We’ve Helped More Than 725 Fitness Coaches, Experts, and Influencers Grow a 5-35k Per Month Online Fitness Business Without Paid Ads, Complicated Funnels, or Even Having a Large Social Media Following
For More Info → CLICK HERE
________________________________________
Want 30+ Hours Of Course Content You Can Use To Either Start, or Scale Your Online Coaching Biz Today? - FOR FREE
To Access, Join Our Fitness Business Secrets™ Private FB Group and Receive
To Join For Free Click → JOIN THE FIT-BIZ SECRETS FB GROUP
The Free Mini-Course Includes: [$4,995.00 Value]
✅ How We Generate 300k/ Mo From a Free FB Group
✅ Our Instagram Secrets Masterclass - How To Use IG To Generate 10-30 New Clients Every Month + Grow an Engaged Loyal Following.
✅ What systems, apps, and processes we use in our own business and in the 700+ IFCA client businesses we’ve helped to structure and streamline.
✅ Our Top 10 Organic Fitness Posts That Have Generated More Than 45,675 Likes, 2,560 Comments, and 1,876 New High-Paying Fitness Clients in our Own 7-Figure Online Fitness Business.
✅ Our Done-For-You Content Calendar 100+ Posting Ideas Guaranteed To Bring You Pre-Sold Leads, Grow Your Following + Create REAL Authority and Connection Online.
✅ How To Craft An Offer That Sells Itself - 5 Keys To an Irresistible “Switch Offer”
✅ Our Objection Handling Masterclass - How To Eliminate “I can’t afford it” + “I need to talk to my spouse”
To Join For Free Click → JOIN THE FIT-BIZ SECRETS FB GROUP
________________________________________
Join Us at the Next Fit Biz Conference to learn from the Top Fitness Entrepreneurs & Coaches How To Start, Grow, and Scale a Wildly Profitable Fitness Coaching Business!
Early-Bird Pricing Now Available!
To Learn More About The Next Live Fit-Biz Conference Event → CLICK HERE ________________________________________
GIVEAWAY! Leave a rating + review on iTunes, and Have a Chance To Win a $200 Amazon Gift Card + Special Prizes!
Winners Announced Monthly on The Episode.
Simply leave a review, and send a screenshot to the Fit Biz Podcast Instagram Page!