Andrew Phillips is the Co-founder and Director of ImpactWon. Offering business and sales consultancy, ImpactWon has aided many businesses by improving their sales infrastructure right down to their philosophy.

In this episode, Andrew recounts his journey as a salesman from his experience as a persuasive police officer, in scuba diving, and tech. He discusses the similarities and differences of sales and marketing, why sales gets such a bad name, and how to open and close deals. Finally, Andrew shares what makes a good salesman and ImpactWon’s ‘Credibility, Capability, Commitment, Control’ framework for the best sales practice.

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This show is produced in collaboration with Wavelength Creative. Visit wavelengthcreative.com for more information.

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