Mark Tremlett is the founder and director of organic bed and mattress brand Naturalmat.

Founded in 1999, they now generate over £6 million a year via their Shopify store and other channels.

And they have recently gained their B Corp certification!

In this episode we discuss:

The alignment of sustainability and customer expectations
How demographics have changed within the past decade
Exploring print as a means of marketing
Utilising a multichannel approach to advertising
Reducing the carbon footprint of an eCommerce store

Learn more about Bloomreach >>> ecmp.info/bloomreach

Find out more about Treyd at https://ecmp.info/treyd

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The eCommerce Mattress Revolution with Mark Tremlett, Founder of Naturalmat