Jimmy Pitaro on the NBA Deal, Stephen A. McAfee & More

Jimmy Pitaro, the chairman of ESPN, dives into the network’s strategic realignment and the complexities of sports rights deals. He shares insights from the recent negotiation of an NBA deal, emphasizing the importance of trust in the sports media landscape. Pitaro discusses ESPN's digital evolution, targeting younger audiences with tailored content and the challenges of engaging them. He also reflects on ESPN's resilience amid industry controversies and highlights the significance of authentic connections in modern sports broadcasting.