Explosive Summer Revenue: Tips From Top Gyms Around the World

For many gym owners, revenue drops off a cliff in summer. For others, it soars higher than ever.

How can you make sure your gym is crushing it instead of crashing in summer?

In this episode of “Run a Profitable Gym,” Two-Brain founder and CEO Chris Cooper presents the Top 10 revenue leaderboard for June 2024 and shares the leaders’ tactics.

The top gym in June posted its best month of revenue thanks to a very successful kids summer program that’s a feeder for its main offerings. Your takeaway: Kids programs thrive in the summer months if you build them properly, and they’re a great option for gym owners looking for additional revenue.

Outside specialty programs, the Top 10 gym owners all employed similar strategies to generate revenue: They prioritized consistent growth, they focused hard on their clients, they used targeted ads, and they relied on mentorship.

Tune in to hear more and then use the tactics you learn about to hit your personal best month for revenue.

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1:49 - June 2024 Revenue Leaderboard

5:18 - Consistency, not beginner’s luck

6:58 - Lessons from the Top 10

7:37 - Camp revenue breakdown

11:23 - The common theme for the leaderboard