How to Create a Digital Native Brand Consumers Can't Get Enough Of With Abigail Cook Stone

Abigail Cook Stone started out as an art buyer for Ralph Lauren, but after traveling the world in search of art for the brand, she uncovered the desire to launch her very own. Inspired by her lifelong passion for art and interiors and a healthy obsession with candles, Abigail founded Otherland — a modern candle brand that transforms your home into an immersive world that never stands still. Abigail set a challenge for herself to invigorate a tired space. Art-forward and fun, Otherland blends scents crafted by legendary perfumers with iconic, limited-edition packaging. Not only can her candles be found in retailers like Sephora and Nordstrom, but Abigail has quickly gained recognition for discovering on-the-rise art talent. She’s a true storyteller and knows a thing or two about launching and growing a business.

Resources:

• To join the WorkParty click HERE
• To connect with Abigail Cook Stone click HERE
• To connect with Jaclyn Johnson click HERE
• To follow along with Create & Cultivate click HERE
• To follow along with Otherland click HERE
• To submit your questions call the WorkParty Hotline: 1-(833)-57-PARTY (577-2789)

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