On Good Authority: Publishing the Book that Will Build Your Business cover image

On Good Authority: Publishing the Book that Will Build Your Business

Using Your Book to Build Your Business with Ian Altman

May 10, 2023
34:58

Ian Altman is one of the world's top expert on sales, with his Same Side Academy rated as one of the top 5 Sales Development programs globally.

But instead of focusing on sales, we talked about how he has used the book he co-authored, Same Side Selling, to attract clients to his business.

We also touched on having a podcast and everything else with the same name as the book, producing an accompanying book workbook, updating a book five years after its release and so much more.

Only listen to this if you want to make money from your book!

Want my authority-building secrets every week? Grab 'em at www.authoritysecrets.club.

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode