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Quick takeaways
- Slowing down the pace in YouTube videos allows for better audience engagement and understanding, leading to higher retention rates.
- Finding a balance between fast-paced editing and engaging storytelling is crucial for creating successful YouTube videos.
Deep dives
The importance of pacing and editing in YouTube videos
Paddy Galloway, an editing consultant with over two billion views, emphasizes the importance of slowing down the pace in YouTube videos. He believes that many creators use fast editing techniques, making it difficult for viewers to process the important moments. Galloway argues that slow pacing allows the audience to fully engage and understand the content, leading to higher retention rates. He advises creators to study retention curves and carefully craft their videos to optimize audience engagement and storytelling.
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