5 Ways to Combat "Content Decay" and Protect Your SEO Investment

[00:25] Today’s topic: Five Ways to Combat Content Decay and Protect Your SEO Investment.

[00:34] An explanation of what content decay entails.

[01:18] Upgrade or add to your content to keep it fresh and relevant.

[01:28] Sometimes simply adding a paragraph or two can boost your traffic.

[01:41] When you might want to consider deleting your decaying content.

[02:24] Consolidate by creating a power page that links up all your posts.

[03:13] Use Google Search Console to check which pages dropped the most.

[03:45] Link poor performing pages to ones that are still going strong.

[04:05] Utilize the awesome, free content decay feature inside of Clickflow.

[05:08] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information.

5 Ways to Combat "Content Decay" and Protect Your SEO Investment | Ep. #1288