How Chinese Companies Succeed in India

We interview Lishuang Chen, Founder & CEO at A&J Consulting International, and Director of International Relations for Zhejiang Foreign Economy Interchange Association. On the challenges and opportunities for Chinese companies doing business in India. • Branding – how are Chinese brands viewed in India in these tense political times? • Management styles – how much do Chinese companies localize and how do management styles need to adapt? • Regulatory challenges – how do Chinese companies navigate India’s historically difficult regulatory environment? • What has made Xiaomi in particular so successful and how is it seen today in many ways as a local brand not a Chinese brand? • As Chinese manufacturing companies diversify production out of their home base, how do Chinese companies recreate their manufacturing process and supplier ecosystem in India? Producer Jacob Thomas Follow Us LinkedIn Apple Podcasts