

275 The Impact of FTC Regulations, Alex Cooper’s Massive Deal And Libsyn's Latest Collaborations
Aug 27, 2024
Join Alex Cooper, known for her groundbreaking $125 million deal, as she discusses her impact on the podcasting world. The conversation dives into new FTC regulations banning fake testimonials and best practices for rebranding shows. Discover the surprising disconnect between social media followers and podcast downloads, emphasizing content over numbers. Partnerships like Libsyn’s collaboration with Barometer bolster brand safety, while a tie-up with Universal Music Group enhances audio quality for creators. It's a mix of insights for podcasters and industry trends!
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7
Intro
00:00 • 4min
Reflections and Milestones
03:34 • 15min
Lipson Ads: Growth and Guidance
18:22 • 10min
Strengthening Brand Safety Through Innovative Partnerships
28:49 • 4min
Twitter Followers vs. Podcast Downloads
32:46 • 7min
Growing Audiences and Groundbreaking Collaborations
39:43 • 12min
Upcoming Podcasting Events and Job Opportunities
51:35 • 2min