Alloy Personal Training Business From Trainer To Gym Owner- Matt Helland
In today's episode, Rick is excited to announce that Matt has bought a stake in the original Alloy Mothership gym. This gym is more than 30 years old and has never had any other owner prior to Matt acquiring a stake.
Matt shares with us his long and interesting journey from stumbling upon Northpoint Personal Training as it was called back then to being a fitness director at the mothership location to being a VP of product design at Alloy Franchise.
The biggest motivator for Matt to buy a stake was because right now is an excellent opportunity to invest in a fitness business. With vaccinations ongoing, the end is in sight, and once the pandemic is over, the fitness industry will roar back.
Tune in to this episode to hear Matt's exciting journey and what being an owner-operator for the original Alloy gym means for him.
Key Takeaways
- Matt's amazing story from how he found Alloy to where he is now (01:23)
- How Matt became a director of fitness at the mothership location (04:01)
- Fast forward to being a VP of program design at Alloy Franchise (08:11)
- Why Matt Approached Rick for a stake in the gym (09:03)
- Why it's an excellent opportunity to invest in a gym right now (12:50)
- The role of the operating partner in a partnership (15:41)
- How we use our corporate locations to test new ideas before rolling them out to franchisees (17:50)
Additional Resources:
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