Adding Services Grows Sales? | With Josh Golden from Quad A Real World Case Study

Want to boost your marketing and adapt to changing business growth trends? Join us for an informational conversation with Josh Golden, Quad's Chief Marketing Officer, as he shares tips on expanding services, managing complexity, and encouraging meaningful client relationships.

Today, Josh offers insights in adapting to market demands while staying true to your core strengths. 

You will learn:

• How Quad transformed from a print-focused company to a comprehensive marketing solutions provider

• The balance of adding new services without losing sight of your brand's essence

• Why understanding your core competencies is crucial for sustainable growth

• The importance of an "outside-in" approach when presenting your services to clients

• How to simplify complex internal operations for seamless client experiences

• The power of data in a post-cookie world and how Quad leverages it

• Josh's unique "tugboat" strategy for guiding organizational change

• The art of curating the perfect solution set for marketers' evolving needs

• Why maintaining genuine relationships is Josh's secret weapon for selling more

• How to effectively communicate your value proposition to potential clients

• Benefits of aligning your external marketing message with clients' needs

Are you a seasoned executive or an aspiring entrepreneur? Tune in and discover how to modernize your marketing approach, expand your service offerings strategically, and build lasting client relationships with Josh's expert strategies and real-world examples!

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