Lenny's Podcast: Product | Growth | Career

Monetizing passions, scaling marketplaces, and stories from a creator economy vet | Camille Hearst (Spotify, Patreon, Apple, YouTube)

Aug 20, 2023

01:03:42

Snipd AI

Camille Hearst, Head of Fan Monetization at Spotify, talks about building a successful career as a creator, the future of the creator economy, the best and worst parts of working with music artists, her experience meeting Steve Jobs, and advice for founders going through acquisitions.

AI Summary

Highlights

AI Chapters

Episode notes

Podcast summary created with Snipd AI

Quick takeaways

Consistency and collaboration are key factors in achieving success as a creator.

The creator economy still presents numerous challenges that need to be solved.

The speaker emphasizes the importance of treating the acquisition process like a fundraising process.

Deep dives

The Importance of Consistency and Collaboration in the Creator Space

Consistency and collaboration are key factors in achieving success as a creator. Consistently producing high-quality content and releasing it to your audience helps build trust and engagement. Collaboration with other creators can also be beneficial, as it allows for audience sharing and exposure to new fan bases. Platforms that facilitate connections between creators and offer tools for collaboration can greatly support creators in their journey.

Companies values: Draw the Owl

00:46

Tips for Success as a Content Creator: Collaboration and Playbooks

00:32

Airbnb's Hiring Strategy: Attracting Design and Engineering Talent from Apple

00:37

Introduction

4min

Monetizing Audience Connections

21min

Selling a Company: Structured Process and Building Relationships

8min

The Importance of Supply in Marketplaces and the Case of eBay

5min

The Impact of a Memorable Commencement Speech at Apple

19min

Discussion about upcoming shows and favorite recent movies and TV shows

2min

Interview Questions and Life Mottos

5min

Brought to you by Merge—A single API to add hundreds of integrations into your app | Coda—Meet the evolution of docs | Vanta—Automate compliance. Simplify security.

—

Camille Hearst is Head of Fan Monetization at Spotify, where she finds new ways for fans to connect and for artists to monetize. Previously she was Head of Product for Creators at Patreon, Product Marketing Manager at YouTube, the second Product Manager at iTunes, and VP of Product at Hailo. She also co-founded a company called Kit, which was acquired by Patreon in 2018. In today’s podcast, we discuss:

• Advice on building a successful career as a creator

• Her take on the future of the creator economy

• The best and worst parts of building products for music artists

• What Apple product teams do differently

• The story of meeting Steve Jobs

• Advice for founders going through acquisitions

—

Find the full transcript at: https://www.lennysnewsletter.com/p/monetizing-passions-scaling-marketplaces

—

Where to find Camille Hearst:

• Twitter/X: https://twitter.com/camillionz

• LinkedIn: https://www.linkedin.com/in/chearst/