How I Built This with Guy Raz Riot Games: Brandon Beck and Marc Merrill
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Dec 14, 2020 Brandon Beck and Marc Merrill, co-founders of Riot Games, share their inspiring journey from college friends to creators of League of Legends. They discuss the challenges of launching their innovative free-to-play model, overcoming investor skepticism, and navigating early financial struggles. Their experience in building a passionate team and adapting to the evolving gaming landscape offers valuable insights. They delve into the explosive growth of esports and the emotional highs and lows of their entrepreneurial journey, reflecting on their unexpected success.
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Meeting and Bonding
- Brandon Beck and Marc Merrill met at a summer leadership camp and bonded over video games.
- Their shared passion for gaming and business sparked early brainstorming sessions.
Early Business Ideas
- In college, Beck and Merrill brainstormed business ideas around gaming, including a gaming league.
- They worked on a business plan but didn't pursue it, yet it ignited their entrepreneurial spirit.
Cold Call and Consulting
- Beck cold-called a gaming company, leading to a consulting opportunity for both him and Merrill.
- This experience rekindled their interest in the gaming industry and its potential.
