My First Million

How to Become A Billion Dollar Creator with Nathan Barry, Founder of ConvertKit

30 snips
Feb 2, 2022
Guest
Nathan Barry
Nathan Barry, founder of ConvertKit, shares his journey building a successful email marketing platform valued over $200M. He discusses the evolving creator economy and strategies to monetize effectively, touching on the importance of transparency in business. Nathan humorously declines a discount request from Shaan, while exploring wealth-building strategies and real estate investments. He also reflects on learning from failures and the nuances of branding, especially after a controversial name change that sparked community backlash.
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ANECDOTE

Boise Investment

  • Nathan Barry owns a house in Boise near the university stadium.
  • It rents for $700 a night and generates $15,000 monthly profit.
ANECDOTE

Warner's Loan

  • Andrew Warner offered Nathan Barry a $25,000 loan when ConvertKit was low on cash.
  • Barry accepted, used it as a safety net, and repaid it months later.
ADVICE

Annual Plans

  • Annual plans are useful for SaaS businesses needing early cash flow.
  • Aligned annual payments create revenue spikes and concentrated churn.
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