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Gym World Worldwide

So, you want to open a fitness franchise?

Dec 22, 2023
01:01:44

John Franklin (https://twitter.com/johnisbuilding?la...) is joined by special guests, Mark Fisher (@markfisherhumanbeing) and Stu Brauer (https://www.instagram.com/wtfgymtalk/?hl=en), to talk about the risks associated with franchising. They highlight why understanding these risks is important and how making the wrong choices can lead to heavy financial losses.

P.S. If you like the show, then you'll love the Gym World newsletter. Every Friday, John Franklin breaks down the possibilities of making money in the fitness industry. Subscribe here (https://usekilo.com/gym-world/) so you don't miss out.

Show Notes:

(00:00) Intro

(0:45) What's going on with Xponential Fitness?

(7:34) Becoming a franchisee

(10:49) What is the Federal Disclosure Document?

(12:23) Benefits of franchising

(20:51) Financial perks of franchising

(24:54) Risks of franchising

(35:02) Key factors for success in franchising

(38:59) How to choose a good concept

(52:15) Other franchising red flags

(57:12) Can you turnaround an underperforming franchise?

(1:00:22) Where to go if you want to find Mark and Stu

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