Product-Led MBA Program Announcement

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Jun 5, 2025

A game-changing program is unveiled that tackles the talent shortage in product-led growth. Participants will learn crucial skills, from strategy to data analytics. The curriculum is designed for immediate application in any company, making it a smart investment for future-proofing careers. Templates and systems utilized with real clients are shared, ensuring practical learning. With PLG skills in high demand, this initiative promises to equip professionals for success in an evolving job market.

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INSIGHT

Full-Stack PLG Talent Gap

There is a massive gap in PLG talent capable of full-stack implementation.
Effective PLG requires understanding strategy, user research, pricing, data, and team building to get users to value fast.

ANECDOTE

Wes's Analytics Learning Curve

Wes Bush struggled initially with product analytics despite PLG expertise.
He emphasizes everyone should know enough data skills to avoid launching ineffective experiments.

ADVICE

Practical PLG Implementation Focus

Focus on implementation, not just theory, to develop practical PLG skills.
Use provided templates and playbooks to immediately impact the companies you work with.

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