Elevate with Robert Glazer

Weekend Conversations: Leaders Stand Out By Getting The Little Things Right

Jul 12, 2025
Great leaders shine by mastering the little things! Discover how attention to detail strengthens team commitment and aligns with big-picture goals. Enjoy captivating travel tales, like a hike in the Azores, that spark creativity. Learn how food trucks elevate customer experiences through unique touches, demonstrating that small actions can lead to five-star satisfaction. Plus, explore the significance of service orientation, and how meticulous processes reflect a company’s competence and boost trust.
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ANECDOTE

Food Truck Customer Experience Win

  • Robert Glazer shares a story of two food trucks in the Azores, one thriving by obsessing over customer experience details.
  • The successful truck used five-star reviews, free Wi-Fi, seating, and bilingual menus to capture nearly the entire market share.
INSIGHT

Small Details Build Trust

  • Small details build customer trust and signal quality and care in a business.
  • Investing in customer convenience like free Wi-Fi can be a smart strategic advantage, even if costly.
ADVICE

Hire and Reward Detail-Oriented Staff

  • Hire people inherently service-oriented by designing interview processes to reveal care about details.
  • Reward and celebrate those who prioritize and get the small important details right in your culture.
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