After working with over 1,000 students on creating powerful content and messaging, one of the biggest misunderstandings is thinking it all comes down to frameworks. Sure, frameworks and language patterns help (I have an entire program full of them), but if you're not able to fill up those frameworks and language patterns with depth, real emotions, true actions, and mistakes people are making, then it will fall on deaf ears.

In this episode of the podcast, I'm sharing how to take your messaging to the next level with one of the most powerful invisible elements, which is mastery. Listen in and discover how to add depth and connection to your messaging, why you're blending in and what to do about it, what mastery looks like and how to achieve it (it's not more learning!), and of course, examples and stories along the way for clarity.

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