Rewriting the Spirits Narrative and Empowering the Underdog with Bridgette Taylor

Episode 124: Covid had its fair share of challenges for businesses but one industry in particular thrived. Can you guess which one? Yep, it’s alcohol. As Harridan Vodka founder Bridgette Taylor was mixing drinks during quarantine, she began to fall in love with the alcohol industry. It was a space in which she could combine her passion for storytelling and branding with her love of a great cocktail. The journey as a female founder in a male-dominated industry had its setbacks, but it ultimately led Brigette to find a feminist voice that would shake up what people thought a women’s spirit could and should be. As a self-proclaimed harridan, she is rewriting the male-centered narrative and bringing badass women of history front and center This conversation packs a punch as Natalie and Bridgette dive into what it is like to start a spirits business mid-pandemic and how a brand of vodka can be defiant, empowering, and most-importantly, contribute to the perfect cocktail. 

Thank you so much for being a part of our podcast community! Please be sure to rate, follow, review, and of course, post to your highlight reel. Follow your host Natalie on Instagram @nataliebarbu and @therealreelpodcast. 

Follow Harridan Vodka on Instagram @harridanvodka and make sure to check out their website www.harridan.com 

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