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Metamuse
14 // Onboarding with Jane Portman
Oct 1, 2020
Expert in onboarding for SaaS founders, Jane Portman, shares insights on why guided tours don't work, the legacy of Clippy, and more personalized drip campaigns in this episode. The speakers also discuss the importance of inspiring users in onboarding and the significance of email communication for building connections with users.
48:49
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Quick takeaways
- The first run experience of an app greatly impacts user engagement and satisfaction.
- UserList is a tool designed to improve user onboarding and enhance the overall user experience.
Deep dives
The Importance of First Run Experience
The first run experience of an app is crucial as it is when users have the most energy, enthusiasm, and momentum. Ensuring a positive and engaging first run experience can significantly impact user engagement and satisfaction.
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