If you opened a gym 10-15 years ago, you know the struggle was REAL when it came to selling sports-performance training.

Not only were you trying to sell people something – which is almost never easy – but you were trying to sell them something they often didn’t even know existed!

So imagine doing that not 10, not 20, but almost 30 years ago?

That was the struggle Ben Shear had when he first started.

Ben knew he didn’t want to train the general population, but convincing athletes to come train with him would be no easy feat.

Not only did he have to educate the public on WHY sports performance training was important, but then convince them to pay for it as well!

But since then, Ben has become a true pioneer in the strength and conditioning space, as he’s well-known in both the hockey and golf training spaces

Ben’s mantra is simple: Rather than blindly GUESSING as to what a client or athlete needs, he’s using force plates, 3d motion capture, and the Exerfly to help get the best possible results for his athletes.

And the coolest thing is seeing those results pay off in the real world.

Ben has trained more than 20 PGA Touring Professionals – including a former World #1 golfer and Major Champion.

And he’s been named one of the Top 50 Golf Professionals in the Country via Golf Digest magazine, so it’s safe to say his methods are producing results.

Data is a scary thing for players when the team is doing it. In the private where they feel safe, it’s just information to help them avoid those pitfalls. – Ben Shear

This Week on the Physical Prep Podcast:

• How Ben got started in the world of physical preparation.
• The challenges of being in this space – and getting started! – nearly 30 years ago.
• Why Ben loves training both hockey players and golfers.
• How he got started using tech, and how it’s evolved over the years.
• Why Muscle and Fitness and Flex weren’t going to cut it for information – and who he went to instead!
• Using your assessment process to make more informed decisions.
• A practical example of how something simple like a countermovement jump can help you write better training programs.
• What Ben would do if he DIDN’T have access to the tech he does now.

Connect with Ben:

• AthleticEdge.net
• Ben Shear on Instagram
• Ben Shear on Twitter

Build Savage, Athletic Beasts with Exerfly!

This week’s episode of the Physical Preparation Podcast is brought to you by Exerfly.

Flywheel training is a method of strength training where your athletes generate resistance by using the inertia of a flywheel instead of traditional gravity-based resistance training

By accelerating and then decelerating a disk, your athletes generate resistance in both the concentric and eccentric portions of the lift, WITHOUT the need for ridiculously heavy weights.

Standard free weight training is great for the early preparatory phases, but as athletes develop there’s more to it than just getting stronger at all costs.

At some point, you need to prepare them for the massive eccentric forces they’ll experience on the field, court or pitch – and with Exerfly’s motorized technology, you can increase the eccentric overload of the lift anywhere from 1-80%!

Exerfly is used by numerous teams in the NFL, NBA, over 50% of the English Premiere League, and numerous Olympic development programs.

Now as a small business owner you may immediately assume that an Exerfly is out of your budget, because we all know that every penny counts.

But Exerfly has you covered here as well – they offer 36-month, interest free-financing, so you can get started ASAP with your training and pay as you go.

And when you factor in a 30-day money back guarantee, 2- year warranty AND free shipping, the Exerfly really is a solid investment.

To learn more, head over to Exerfly.com so you can start building some savage athletic beasts in your gym.

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Thanks for tuning into this week’s episode of The Physical Preparation Podcast with Mike Robertson – your one-stop-shop for fitness trainers, coaches, and athletes.

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The post Ben Shear on Merging Tech and Performance Training in the Private Sector appeared first on Robertson Training Systems.