$12K Credit Card Gamble that Changed Everything with Paul Tembunde & Joan Ekobena

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Aug 5, 2025

Paul Tembunde and Joan Ekobena, a dynamic couple and successful business executives based in D.C., share their inspiring journey from corporate employees to entrepreneurs. They discuss how a $12,000 credit card loan launched their multi-million dollar homecare agency. Their insights emphasize that success begins with the right mindset, encouraging listeners to make their 'why' greater than their fears. They also highlight the power of courage in decision-making and the importance of starting, rather than waiting for perfection, to unlock true potential.

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ANECDOTE

Humble $12K Credit Start

Paul and Joan started a home care agency with just a $12,000 credit card loan, without prior business experience.
Their big hearts and belief in themselves propelled them to build a multi-million dollar business over time.

INSIGHT

Mindset Fuels Success

Success is 90% mindset and only 10% strategy based on Paul and Joan's experience.
Belief in their purpose kept them going through tough moments without all the answers.

ADVICE

Define Goals and Find Mentors

Business success requires clearly defined goals for clear direction and measuring progress.
Mentorship is crucial to avoid mistakes and provide guidance on the entrepreneurial journey.

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Paul Tembunde and Joan Ekobena is a business executive and mindset coach based in the D.C. area. In 2002, he and his wife Joan launched a homecare agency with just a 12,000 dollars loan, growing it into a multi-million dollar business. Now, through Premiere Destiny LLC, they help others unlock their potential, live with purpose, and build a life of success.

Top 3 Value Bombs

1. Success starts in the mind, not the strategy. Mindset drives 90 percent of the journey, strategy follows belief.

2. Make your ‘why’ bigger than your fears. Courage is taking action even when scared, especially when it aligns with purpose.

3. You don’t need to have all the answers, you need to start. Resourcefulness and belief will carry you further than waiting for perfection.

Check out Joan and Paul’s website and learn more about their coaching programs - Premier Destiny

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