Strategy Simplified S20E18: From PowerPoint to Powerful - Business Storytelling That Sticks
Oct 8, 2025
Namaan Mian, COO of Management Consulted and an expert in business storytelling, shares his insights on the art of narrative in business. He emphasizes the irreplaceable value of human connection in an AI-driven world. Namaan introduces an answer-first approach to meetings for effective communication. He also highlights the importance of engagement in virtual settings and offers practical tactics to build rapport. Using a restaurant analogy, he discusses how advisors can simplify options to foster client confidence rather than overwhelm them with data.
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Clients Pay For Insight, Not Data
- Clients pay for insight and prioritization, not data dumps.
- Storytelling positions you as an advisor who builds decision confidence.
Answer First To Capture Attention
- Lead with the answer in the first five minutes to grab attention and set the lens.
- Then show evidence and finish with how to execute so stakeholders stay aligned.
Use Templates Then Learn To Break Them
- Use templates to scale a repeatable story structure so teams move faster.
- Stick to templates early, then break rules once you're proficient.