Dishing Up Digital with Ellen Mackenzie | Social Media Management & Strategy Social Media Manager Q&A | November 2024 Edition
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Nov 10, 2024 A lively Q&A covers essential insights for aspiring social media managers. Tips on creating effective email funnels from social media lighten the holiday hustle. Discover strategies for delivering tough analytics to clients gracefully. The discussion touches on valuable life advice for women in their 20s and favorite tools for password management. Plus, reflections on what to change if starting a business anew and handling multiple clients efficiently keep the conversation engaging and relevant.
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Permission to Opt Out
- Business owners, especially during Q4, may feel pressured to overwork.
- Prioritize your well-being and give yourself permission to opt out of excessive holiday promotions if needed.
Building Email Funnels
- Use social media to drive traffic to email lists with freebies or discounts.
- Gradually build out your email sequence, starting small and expanding over time.
Handling Bad Analytics
- When delivering bad analytics, focus on positive metrics and offer solutions.
- Be honest with clients, present potential improvements, and address underlying content issues.