How I Built This with Guy Raz

Advice Line with Leah Solivan of Taskrabbit (September 2024)

10 snips
Mar 20, 2025
Leah Solivan, founder of TaskRabbit, shares her journey in the digital marketplace, offering insights on overcoming early challenges in the sharing economy. Shahn Sereckli, co-founder of My Love Your Love, discusses innovative strategies for user acquisition in couples coaching, emphasizing the importance of accessible relationship resources. Calls from founders reveal unique marketing hurdles, like how to make digital greeting cards stand out and finding product-market fit for educational platforms. The conversation is a treasure trove of advice for budding entrepreneurs.
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ADVICE

Three T's of Product Development

  • Consider timing, technology, and market size when developing a new product or service.
  • Focus on converging these three elements for success.
ANECDOTE

TaskRabbit's Gradual Growth

  • TaskRabbit's growth was a slow, gradual process, not an overnight success.
  • It gained traction by expanding to new cities and building momentum through positive reviews.
ADVICE

Niche Down and Partner Up

  • Find a niche market to differentiate yourself in crowded app stores.
  • Partner with relevant influencers for targeted marketing.
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