
PX Espresso Hour☕with Luke O'Mahoney
023 - Geraldine Butler-Wright - Creating Sustainable Start-ups
Feb 7, 2024
Geraldine Butler-Wright, expert in creating sustainable start-ups, discusses the importance of camel organizations and intentional design. They also explore the significance of prioritizing business goals, building strong relationships, and understanding stakeholder needs. The podcast emphasizes proactive problem-solving, finding joy in the work, and taking action.
57:39
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Quick takeaways
- Camel organizations are becoming more important than unicorn organizations due to their sustainability and intentional design.
- HR professionals should prioritize credibility, collaborate with other departments, and tell impactful stories to showcase the value of their work.
Deep dives
Building a sustainable organization
The podcast discusses the concept of building a sustainable organization, highlighting the differences between unicorn and camel companies. Unicorn companies are heavily invested, while camel companies are sustainable, making steady levels of revenue and focusing on product-market fit and careful hiring. The podcast emphasizes the importance of understanding business goals and how people operations can support them.
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