

555. How to Create a Modern Donor Journey - Dulari Gandhi, Tiffany Allen, and Brady Josephson
Meet Dulari, Tiffany, and Brady. Are you looking for the playbook to fundraise more by creating journeys that guide donors from their first interaction to becoming lifelong advocates? The answer isn't a complicated one. It's threaded through an intentional donor journey. Tune into this episode as our experts walk us through how to create a modern donor journey within our organizations today.
💡 Learn
- How to create personalized, human connections with donors rather than overly complex automated segmentation and journeys.
- How to leverage storytelling and diverse perspectives to engage donors and build a sense of community and belonging.
- How to regularly review performance and plan for the future to continuously improve your donor engagement strategies.
Today’s Guests
- Dulari Gandhi, Founder, D. Gandhi Communications
- Tiffany Allen, CEO + Founder, Boss on a Budget
- Brady Josephson, VP of Marketing & Growth, charity: water
For more information + episode details visit: weareforgood.com/episode/555.
About our Sponsor Givebutter 💛
Nonprofits use Givebutter to bring together multiple categories of tools, including mobile-friendly donation forms, fundraising campaigns, events, auctions, email marketing, a built-in CRM, and so much more. Head to givebutter.com/weareforgood to sign up for your free account today and get started in minutes.
Thank you to our partners 🩵
Big gratitude to Givebutter, RKD Group, DonorDock, Feathr, Whiteboard and Sowen for their partnership in growing the Impact Uprising. If you’re searching for a new CRM, tech tool, brand partner, direct mail partner, or impact strategist— we’d love for you to start with our trusted recs. We’ve vetted them so you don’t have to. Head to weareforgood.com/recs to learn more.
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