The Smart Marketer Podcast Ep. 155, Seven Ad Copy Tests To Guarantee Irresistible Ads
In digital marketing, speed is important. We’re testing headlines, copy, subject lines, and display ads. But sometimes, when building more significant campaigns and making a big investment or push, you need to assess your copy more thoroughly. This episode will help you do that!
For our Summer Speaker Series, we have Brett Curry of OMG Commerce presenting to a room full of Founders and Entrepreneurs at the Blue Ribbon Mastermind. His company oversees the spending of about a hundred million dollars across platforms every year. That means he has access to a lot of data! What video ads have the best view rates? What ads have the best conversion rates? What landing pages work? And from this wealth of data and experience, Brett shares how to test your Ad copy to ensure it will win every time! You can also use these tests to analyze and look at why something did or didn’t work after the fact.
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LINKSBrett Curry, OMG Commerce, https://www.omgcommerce.com/
One of Brett’s courses with Smart Marketer, https://smartmarketer.com/google-pmax-blueprint/
Ezra Firestone, https://smartmarketer.com/about/
Blue Ribbon Mastermind, https://smartmarketer.com/mastermind/